Her first business was a style agency, representing hair and make-up artists working in the beauty, fashion and entertainment industry. With an insider’s knowledge Krista started beauty and lifestyle website www.beautyandthedirt.com in 2000. Combining her 20 years of experience working with beauty and fashion clients and 13 years of being online as an independent publisher, she then started ‘hand-picking’ sites that went well together and formed Handpicked Media in 2009. An early adopter of social media in the UK, with a unique understanding from both the client and a blogger’s perspective. Also consults for brands for their online strategy. With a growing client list including P&G, L’Oreal, D&G, and various FMCG clients the collective is now 600+ sites strong.
A cross-platform digital expert with in-depth knowledge and activity in user engagement, creative planning and campaign execution, content and strategy. Also active in blogger and website recruitment and quality across collective and community. Previously Editor of several national magazines and as Editorial Director for high profile online launches and site management including www.handbag.com, www.allaboutyou.com and www.cosmopolitan.com.
Founder/editor of ‘The Life Edit’.
Client Fashion Manager
With many years of experience and knowledge within both print and on-line she has been working with clients direct such as Karen Millen, Warehouse and Ted Baker. She is responsible for developing the company’s overall fashion profile. She has previously won new business at Hearst Digital with clients such as Burberry, Selfridges and Harvey Nichols.
With over 9 years of online experience, Chris manages all ad operations, and trafficking . Previously, Chris has worked with a range of digital agencies including w00t! Media, Starcom (Sydney) and MEC Manchester.
Responsible for all our financial matters including invoicing and billings.
Founder of ‘Me and Mine’.